Facebook Like Button Still Most Likely Liked By Most Liked Sites

As per BridgeEdge Report ( http://www.brightedge.com/resfiles/brightedge-report-socialshare-2011-07.pdf ) Facebook is still leading the presence of its Like button among top 10000 sites than Google+ However Google+ is gaining rapidly 4.5% up. Given the fact that Google+ launched very recently it was a good future.

BTW another observation that only 49% site has either Facebook or Twitter button on the home page. So there is still a market for them to grow.


Social Media Consumer (Dis)satisaction Index: Is Facebook flops, Google Losing Luster while bing getting big?

Foresse and American Consumer Satisfaction Index announced social media consumer satisfaction report.

The head line says, Facebook Flops, Google Loses Luster; Bing Debuts Big; FOXNews.com Wins Best-In-Show. Its very interesting to see that Social networking sites Facebook and MySpace both scored way low.  Is it because of Facebook’s privacy flip-flops? BTW it is interesting to see, that while this consumer satisfaction is down, Facebook announced crossing 500 million consumers. It is well-known that consumers are spending more time on Social networking sites than on search engines. With consumers moving to this site, the Ad money also following the consumers.

Khanderao’s Prediction About Emerging Technologies in 2010

In Jan 2010 I had made some predictions that need to be reviewed.

1. Online Killer Social App: A new application will emege that will integrate induviduals online and offline worlds to provide social single-window service experience.

2. Explosion of adaption  of Smart phones iPhone, Androids etc for all purpose needs like information(news, blogs), entertainment(music, movies, videos), games, personal management(health, wealth, life), online quick helps, and most importantly to do mobile transactions. The marketing world would start chasing the mobile world resulting into a flood of mobile ads. This has already began with Google buying AdMob and Apple buying Quattro. The wireless vendors like ATT, Verizon would now jump in the acquisition frenzy.

3. eRaders and Netbooks: Though eReaders like Kindle, Nook and ‘rumoured’ iSlate/iTablet would signigicantly get adapted, the functionality would also start appearing in Netbooks and Smartphones thus in the long term exclusive eReaders would get squeezed. Intel’s new N450 processor based Netbooks would be cheaper and powerful. The Netbooks coupled with online-storage would bridge the digital devides and would be popular from youths to retireees.

4. Special Purpose Devices/Home Computing: Special purpose devices based on Chrome, or even Android would start emerging for home computing. The home devices like TV, players are already internet enabled. Recently 3D TV launched. Similarly game boxes like Wii are WIFI already enabled.  This internet / WIFI connectivity would enable remote control, remote monitoring, enabling internet content as well as communication to all these devices. However, much unfulfilled home computing would start taking shape in the next few years.

5. Cloud computing would be widely adapted and a lot of acquisitions and consolidation would happen. In addition to Google, AWS, Microsoft, new entries would be from other vendors (who knows Oracle/IBM/HP/Dell). However, most importantly the adaption would move from cloud computing for enterprises to personal cloud computing.

5. Twitter would start monetizing based on ads as well as analytical apis. Its growth will be slowed till Twitter based applications get launched. Twitter itself would face a hostile acquisition challenge.

6. Facebook and LinkedIn would be public. Facebook would be the most successful IPO a long time after Google (and that would start worrying Google). Facebook connect would be widely used for authentications in many other online applications, much beyond Facebook itself.

7. Searches: Microsoft would continue to enrich Bing with more acquisitions. Google and Microsoft fight for real-time searches. Image and video search would be enriched.

8. Apple: It is already well-known fact that Apple would expand iTunes from music domiance to movies, books. It would be pressured to get out of exclusive binding with ATT.

9.VOIP, Skype: There will be a wide-spread adoption of VOIP. VOIP + Mobile phones would put the  wired telephony on its deathbed. The Skype based applications and video phones would be popular on iTouch, NetBooks etc.

10. Online Profiling and Privacy: Social networking based online profiling applications would raise privacy concerns. Cyber crimes like identity threats, stalking, frauds, etc. based on the online informations would raise privacy concerns and there would be some rumblings in the legislative world.